Dept of Social Research, University of Helsinki, Finland
August 2011 – July 2012. Working with Larry Leifer, Center for Design Research
During my visit I am investigating the relationships between reputation and contemporary media. My work focuses on the social and emotional aspects of reputation and elucidates the digital publicity, such as social media, as a communicative context for reputational dynamics. In addition, I will work on a project that studies the emotional effect of media reputation on digital content consumption by combining communication research methods with psychophysiological measurements. I will also commence a project that studies media’s role in building reputable innovation ‘hotspots’. The aim is to understand how the transition of the media sphere alters the fundamentals of competitive innovation ecosystems of regions such as cities and municipalities.