Programming Dept., ETV Channel, Japan Broadcasting Corporation (NHK), Tokyo, Japan
Apr 10–Jun 10, 2016. Working with Jay Hamilton, Communication Dept.
My research focuses on how to distribute our content to several TV channels appropriately by technologies. The media environment is changing rapidly and drastically. TV viewers are decreasing in Japan as well as other countries. As people become more familiar with digital media, the find that satisfies their desires, and their interest in TV decreases. To respond to our viewers’ changing needs, we must optimize our content for additional media, such as smartphone and PC. While at H-STAR, I am researching the way to distribute our content to digital media effectively and efficiently.